Innovating Health,
Inspiring Change.

Pioneering startup ideas that reshape health, wellness, and sustainability for tomorrow.

Redefining the Future of Consumer Wellness

The world is witnessing an undeniable shift in how individuals perceive health and sustainability. Consumers today are more informed, discerning, and driven by a desire to align their choices with personal well-being and planetary care.

This profound transformation is not just a trend—it’s a movement redefining global markets, reshaping industries, and opening unprecedented opportunities.

Thriving Wellness Economy

The global wellness economy is now valued at

 $4.9 trillion,  $4.9 trillion,

with India positioned as a key player, expected to grow at 8% annually.

The Indian corporate wellness market is set to hit $3.5 billion by 2025, presenting a compelling opportunity for personalized solutions that align with the priorities of today’s conscious consumers.

The Innovators Driving Wellness Evolution

The demand for smarter, healthier, and more sustainable solutions is accelerating, raising a pivotal question: Who will lead this transformation?

Bold innovators—startups with vision, agility, and the determination to tackle today’s challenges while shaping tomorrow’s solutions—are at the forefront.

In India, Millennials and Gen Z are redefining the wellness market by prioritizing health and well-being, focusing strongly on mental health and nutrition.

Catalyzing Wellness Innovation for Generational Impact

Our Healthy You cohort stands at the nexus of ambition and opportunity, championing consumer health and wellness innovation.

This is more than a program—it’s a vision for the future, where transformative ideas reshape lives, redefine sustainability, and create enduring value for generations.

Startups We Target

Early Revenue

Businesses already finding early adopters and paying customers.

Proven Viable Product

Post-MVP startup with proven market-gap fit and strong enterprise/customer demand

Ready To Fire

A business with a strong idea fundamental and asset-light structure looking to scale.

The Future Good

• Identifying high potential businesses to catalyze development+growth
• Bring together investment-ready businesses and investors.

Healthy You Cohort

Food alternatives

Food alternatives

Alternative Protein, Dairy,
Nutrition

Beauty and wellness

Beauty and wellness

Cosmetics, Personal Care,
Wellness

Organic and Ayurvedic

Organic and Ayurvedic

Natural supplements, Functional
food and beverages

Representative Portfolio

Alpha
Founded in July 2023 in Kolkata, we specialize in high-quality, plant-based supplements, including Omega-3, Calcium, and upcoming products like Multivitamins and Vitamin Complexes. Led by CFA-certified founders with expertise in procurement, fulfillment, and customer service, one co-founder notably helped establish the Tata 1mg Private Label business. We are committed to promoting health and wellness with food-grade, plant-based solutions.
Beta
Founded in July 2022 in Bangalore, we specialize in plant-based milk, offering 200 ml packs of millet and oat milk in Barista-grade, Chocolate, Kesar Badam, and Coffee flavors. Our team combines deep FMCG expertise, led by a CEO with 12+ years at IBM, Infosys, and Puma, and a CTO with 15 years as a seasoned food scientist. We are dedicated to creating delicious, sustainable, and innovative plant-based milk solutions.
Gamma
Founded in July 2022 in Bangalore, we specialize in plant-based milk, offering 200 ml packs of millet and oat milk in Barista-grade, Chocolate, Kesar Badam, and Coffee flavors. Our team combines deep FMCG expertise, led by a CEO with 12+ years at IBM, Infosys, and Puma, and a CTO with 15 years as a seasoned food scientist. We are dedicated to creating delicious, sustainable, and innovative plant-based milk solutions.
Delta
Founded in May 2023 in Delhi, Startup Delta offers plant-based Oat Milk, with upcoming products like Soya Milk, Almond Milk, and plant-based Curd and Cheese. Led by a CEO with 7+ years in marketing and a COO with 10+ years in FMCG, we are dedicated to sustainable and innovative dairy alternatives. Our team combines deep FMCG expertise, led by a CEO with 12+ years at IBM, Infosys, and Puma, and a CTO with 15 years as a seasoned food scientist. We are dedicated to creating delicious, sustainable, and innovative plant-based milk solutions.
Epsilon
Founded in August 2021 in Mumbai, we offer plant-based high-protein products like Truffle Shiitake Patties, Chilli Basil Oyster Patties, and innovative sliders. Led by a CEO with expertise from Warwick and LSE, and a COO who founded Culinary Couture, we deliver sustainable and innovative plant-based solutions.
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Why Invest With Us

Value Proposition

Thematic Portfolio

Thematic Portfolio

Research and validation

Research and validation

Independent Investment Committee

Independent Investment Committee

Ecosystem Approach

Ecosystem Approach

Structured Advisory Program

Structured Advisory Program

Portfolio tracking and management (MIS and Governance tracking; monthly reviews; four point action programs, fund raising)

Portfolio tracking and management (MIS and Governance tracking; monthly reviews; four point action programs, fund raising)

Exit Program (Baton Change)

Exit Program (Baton Change)

Sandbox Program

Sandbox Program

Benefits

Building synergies and risks in the same sector and creating crossselling and upselling opportunities

Building synergies and risks in the same sector and creating crossselling and upselling opportunities

Risk Spread for the Investment Pool

Risk Spread for the Investment Pool

Deep dive research and analysis report from Program Team enables better understanding of the business

Deep dive research and analysis report from Program Team enables better understanding of the business

Independent decision making eliminating subjectivity: Expertise from investments, industry and finance

Independent decision making eliminating subjectivity: Expertise from investments, industry and finance

Involving stakeholders for growth and governance guard rails

Involving stakeholders for growth and governance guard rails

Enables Business planning with gap analysis and resource mapping and implementation

Enables Business planning with gap analysis and resource mapping and implementation

Monthly reviews enable stitch in time and also catching problems early

Monthly reviews enable stitch in time and also catching problems early

Next Lead Investor gets early eye in, and curated dealflow; smoother capital support for portfolio

Next Lead Investor gets early eye in, and curated dealflow; smoother capital support for portfolio

Leadership

Ashok Subramanian

Ashok Subramanian

Managing Partner

Sumana Ray

Sumana Ray

Partner (Fund Management)

Shrihari Allangla

Shrihari Allangla

Director(Ecosystem and Partnerships)

Rattandeep Singh

Rattandeep Singh

Director (Investor Relations)

Jasmine Bharucha

Jasmine Bharucha

Director (Program management office)

Leadership

Mahesh Krishnamurthy

Mahesh Krishnamurthy

Partner

Sumanta Mukherjee

Sumanta Mukherjee

Partner

Jagannath Abbur Thotanthillaya

Jagannath Abbur Thotanthillaya

Partner

Advisory Team

Vijaykumar Thundi

Vijaykumar Thundi

Member

Pramesh Arya

Pramesh Arya

Member

Jyotbir Singh

Jyotbir Singh

Member

Program Team

Spoorti Kallurmath

Spoorti Kallurmath

Assistant Program Manager

Uma Patil

Uma Patil

Assistant manager

Harsha Bali

Harsha Bali

Senior Associate( Investor Relations)